Located within Four Seasons Hotel London at Ten Trinity Square, the brand draws inspiration from the building’s architectural heritage and its history as a gateway for global trade. Once a place where goods and influences from around the world entered London, the location became the foundation for a brand built around the idea of bringing the world’s finest ingredients together and refining them through precision and craftsmanship.

Even the name, Cooper’s Cut, connects the building’s architectural legacy with the precision of butchery. This idea is carried through the identity: a sharply cut wordmark and a geometric “CC” monogram intersected by a sword, symbolising precision, strength and craft.

Rather than simply borrowing from the past, Cooper’s Cut transforms heritage into a contemporary brand language. Read more about our work on this brand here.